Sunday, September 16, 2012

Wii U Selling Out Fast


If you want to reserve a Wii U for the holidays, you better act quickly. At least that's what it looks like based on retailers selling out of Wii U orders three days after Nintendo announced its release date, and online vendors began accepting pre-orders. As of today, Best Buy, Target, and Toys R Us are all sold out of both Wii U sets online. GameStop still has the basic, 8GB set on sale. And Walmart has both versions available (basic and deluxe) plus an expensive bundle.

It's entirely possible that these retailers are playing it safe and limiting the total number of pre-orders to avoid shortages on launch day. It's also possible that Nintendo is purposefully creating a shortage to raise awareness and demand. It's even possible that a bunch of greedy people bought up as many sets as they could to sell them later at huge mark up to desperate holiday shoppers. Take a quick browse through eBay and you'll already see evidence of that. In any event, I don't see how this can be considered anything but good news for Nintendo.

Greed is good.

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